SII calls for application of eBay-type ratings to financial services
The Securities and Investment Institute has claimed that there is in a need in financial services for an eBay-type rating system that a customer or counterparty would supply after every transaction.
In the Securities & Investment Review, the chief executive of The Securities and Investment Institute (SII), Simon Cullhane outlined the success of eBay's rating strategy which, he says, offers a highly visible, individual feedback rating given to each member, allowing users to decide whether they trust the counterpart before committing to any deal. He continued, An individual's rating is dynamic and changes according to the simple feedback received from the counterparty on completion of each transaction. The feedback is positive, neutral or negative and is usually accompanied by a brief comment. Mr Cullhane argues that the rating system would immediately provide the reputation and integrity of a firm by instigating a measure of proportionality that discriminates between firms with systematic problems and those with occasional blips. Wholesale, private client and retail trades would all be rated.

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